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| 1 | +3 |  | adweek.com | Forrester Study Says Real-Time Bidding Set to Increase in Future Digital video has helped one of advertising's fastest-growing sub-industries find a new foothold: a Forrester Research study commissioned by ... |
| 2 | -1 | | pubmatic.com | New IDC Study Shows Real-Time Bidding (RTB) Display ... - PubMaticNew IDC Study Shows Real-Time Bidding (RTB) Display Ad Spend to Grow Worldwide to $20.8 Billion by 2017. With 49% Annual Growth, RTB ... |
| 3 | +2 | | theguardian.com | Real-time bidding will outperform mobile, social and video ad A study titled ' Real-time bidding in the United States and Worldwide, 2011-2016', conducted by research firm IDC and sponsored by PubMatic, suggests that ... |
| 5 | +4 | | reuters.com | New IDC Study Shows Real-Time Bidding (RTB) Display ... - ReutersNew IDC Study Shows Real-Time Bidding (RTB) Display Ad Spend to Grow Worldwide to $20.8 Billion by 2017 With 49% Annual Growth, RTB ... |
| 6 | +94 | | ucl.ac.uk | Optimal Real-Time Bidding for Display Advertising - UCL Computer In this paper we study bid optimisation for real-time bid - ding (RTB) based display ... Real-time bidding (RTB) has recently emerged as a new display advertising ... |
| 8 | -1 | | acuityads.com | Automotive Real-Time Bidding Case Study - AcuityAdsAutomotive Industry Case Study . acuity_case study_industry_automotive_header 2 800. Contact Info | Canada. 5775 Yonge St., Suite 1802. Toronto, ON |
| 10 | ~ | additionplus.com | An Empirical Study of Reserve Price Optimisation in Real-Time text of Real-Time Bidding (RTB) display advertising from an operational ... applicable and a further empirical study is required to con- firm its optimality from the ... | |
| 11 | +14 | | iab.net | Real-Time Bidding (RTB) Project - IABCreative and Case Study Showcases ... The Real-Time Bidding (RTB) Project, formerly known as the OpenRTB Consortium, assembled in November 2010 to ... |
| 12 | +89 | | retargeter.com | Real-Time Bidding Explained: How RTB is Like the Stock MarketConfused about real-time bidding ? ... Real time Bidding is interesting job. ... A Beginner's Guide to Retargeting · A Case Study in B2B SaaS Lead Gen · A Case ... |
| 13 | +88 | | facebook.com | Adform - New case study proves that Real Time Bidding ... - FacebookNew case study proves that Real Time Bidding & retargeting on Facebook Ad Exchange deliver more conversions than traditional Facebook ads. |
| 14 | -3 | | marketingmag.com.au | Real-time Bidding | Marketing magazineGrowth in media bought through real-time bidding (RTB) has ... Analysis also shows that while inventory and audience are always there, media ... |
| 15 | -13 | | turn.com | RTB Case Study Reveals Lift for Publishers & Performance ... - TurnA new collaborative real-time case study , released by PubMatic at its Ad Revenue Conference 2010, sheds light on real-time bidding (RTB) opportunities. |
| 16 | -13 | | adage.com | Real-Time Bidding Becomes a $823M Market in 2011, Study SaysNew technologies often they go nowhere, but sometimes they actually deliver on their promise. Real-time bidding seems to fall into the last ... |
| 17 | ~ | yuan-shuai.info | Shuai YuanNews: Our papers "An Empirical Study of Reserve Price Optimisation in Real- Time Bidding " and "Optimal Real-Time Bidding for Display Advertising" have been ... | |
| 18 | +17 | | wikipedia.org | Real-time bidding - Wikipedia, the free encyclopediaReal-time bidding (RTB) refers to the means by which ad inventory is bought and sold on a per-impression basis, via programmatic instantaneous auction, ... |
| 19 | -9 | | emarketer.com | Advertisers Continue Rapid Adoption of Programmatic Buying A new eMarketer forecast predicts higher-than-expected spending totals for US real-time bidding digital display advertising this year, with solid ... |
| 20 | +14 | | jackmedialondon.com | Real Time Bidding & Retargeting - Jack Media LondonReal time bidding (RTB) allows for the dynamic bidding of specific impressions. This means that an ad buyer, through the platform of their choice, can ... |
| 22 | -8 | | idc.com | Worldwide and U.S. Real-Time Bidding 2013–2017 Forecast - 244194This IDC study explores advertising transacted using real-time bidding (RTB) as opposed to programmatic trading. RTB will revolutionize the display advertising ... |
| 23 | +5 | | thinkwithgoogle.com | Remarketing – Think with GoogleRead more: Sierra Trading Post case study ; Custom printer Storkie Express's dynamic ... studies . Capitalizing on the moments that matter with real-time bidding |
| 24 | -4 | | thedrum.com | Real time bidding display ad spend projected to top $20.8bn by A new study into the real time bidding (RTB) display ad industry has calculated that it could grow to $20.8bn by 2017 on the back of 49... |
| 25 | +30 | | acm.org | An empirical study of reserve price optimisation in real-time biddingIn this paper, we report the first empirical study and live test of the reserve price optimisation problem in the context of Real-Time Bidding (RTB) ... |
| 26 | +6 | | slideshare.net | Monitoring Real-Time Bidding at AdRoll - SlideShare... by default approach taken in the AdRoll real-time bidding tea… ... Case Study : AdRoll RTB Timeout Spikes • Scheduler threads were locked ... |
| 27 | -9 | | google.com | Processing the Request - DoubleClick Ad Exchange Real-Time A real-time bidding interaction begins when Google sends a bid ... on the contents of the bid, study the comments in realtime - bidding .proto . |
| 28 | -9 | | iabuk.net | Real time bidding gains steam throughout Europe | IAB UKReal time bidding gains steam throughout Europe ... highlight the growth of RTB - and introduces a case study from National Rail Enquiries. |
| 29 | +40 | | sociomantic.com | real-time bidding | Sociomantic LabsTags: ecommercefashionNorth America real-time bidding ... BrandAlley Case Study : Growing Retargeting ROI with Real-time CRM ... |
| 30 | +6 | | marinsoftware.com | The Truth about Real-Time Bidding in Paid Search – Marketing Calculating and pushing keyword bids in real time is one of the most talked about paid search bidding strategies. However, this approach is ... |
| 31 | -18 | | searchenginewatch.com | 5 Predictions About Real-Time Bidding in 2014 - SEWArguably 2013 could also be branded the year of real-time bidding . ... The recent agreement between Google's DoubleClick Bid Manager (DBM) and .... Task Analysis : The Key UX Design Step Everyone Skips · 4 hours ago. |
| 34 | -5 | | mediapost.com | Study : Realizing Real-Time Revenue From Real-Time Bids 10/08 PubMatic announced the results Thursday of what it calls the first collaborative real-time bidding case study that compares RTB performance to ... |
| 35 | -11 | | infectiousmedia.com | Infographic: Real-Time Bidding Year Review Europe - Infectious Infographic: Real-Time Bidding Year Review Europe. Our team of experts have put together a RTB Year Review Infographic. It includes key market trends from ... |
| 36 | +64 | | go2mobi.com | Real Time Bidding Archives - Go2MobiStudy Shows Tablets Are The Best Device For Viewing Video ... Lately, there has been a lot of talk about Real-Time Bidding (RTB), and how it's going to ... |
| 37 | +12 | | iitg.ernet.in | Design of a Real-Time Auction System - Indian Institute of volume, real-time auction system, with a large bidding population. This paper presents a study of a Tea Auction System. Based on this study , an architecture ... |
| 39 | -1 | | mobithinking.com | (DSP) and real-time bidding (RTB)? - mobiThinkingUsing a mobile DSP gives media buyers access to mobile real-time bidding (RTB ) .... Regarding whether it is 'cheaper', studies by Nexage and Rubicon all ... |
| 40 | +12 | | microsoft.com | Real-Time Bidding Algorithms for Performance-Based Display Ad We describe a real-time bidding algorithm for performance- based display ad allocation. .... mating CTR is reasonably well- studied [1,5,8]. For a real-time bidding ... |
| 41 | +60 | | mediative.com | Real-Time Bidding for Display Advertising | MediativeReal-time bidding (RTB) allows advertisers to decide in real-time the value of an impression and decide whether or not to bid based on its value to their ... |
| 42 | -11 | | affinity.com | Affinity Forays Into Real-Time Bidding (RTB) | Affinity NewsCase Studies ... Affinity Forays Into Real-Time Bidding (RTB) ... This announcement comes at a time when the Real Time Bidding (RTB) model ... |
| 43 | ~ | insightfulmedia.ie | real time bidding Archives - Insightful MediaPerformance Marketing In Financial Services Case Study – Behavioural Targeting · Performance Marketing In Financial Services Case Study – Search ... | |
| 44 | +26 | | memsql.com | Case Study : CPXi Eliminates ETL with MemSQL | The Database for MemSQL helped CPXi eliminate ETL and streamline their real-time bidding infrastructure. |
| 46 | -7 | | admonsters.com | Everything about real-time bidding | AdMonstersWhat are the real and current benefits of Real Time Bidding (RTB) to the advertiser? ... PubMatic Study Indicates Brand Advertisers Ready for Real-Time Bidding ... |
| 48 | +52 | | zogdigital.com | Real-Time Bidding Captures Advertising Attention - ZOG Digital BlogReal-Time Bidding – RTB – is a growing force within the advertising ... A new study , the State of the American Consumer report, shows that the ... |
| 50 | +30 | | linkedin.com | Study : Full report from IDC on Real-Time Bidding in the United Full report from IDC on Real Time Bidding worldwide: RTB spending expands faster than any other segment of the digital advertising industry. |
| 52 | +36 | | serranetga.com | Serranetga - Real Time Bidding - Media von Morgen - Serranetga Segmentierung mit RTB-Case Study "Die Mobiliar" ... Mit dem Real Time Bidding bietet die Zürcher Werbeagentur Serranetga Media von morgen schon heute ... |
| 54 | +6 | | mopub.com | FEO Media triples revenue in less than a month using MoPub's Case Study | February 2014. Goals ... to providing new demand through real-time bidding . ... The addition of real-time bidding combined with simultaneous. |
| 55 | +10 | | searchengineland.com | Reflections on Real Time Bidding and Search Retargeting in 20122012 was a big year for both real time bidding (RTB) as well as search ... A study performed by Simpli.fi on successful CPA campaigns (defined ... |
| 56 | +26 | | quantcast.com | Google Case Study : Quantcast Delivers Scale And An Amazing€ Real-time bidding continues to see incredible growth (see chart). Quantcast receives and responds to billions of RTB impressions each day, ... |
| 57 | -14 | | studymode.com | Global Real-Time Bidding -Based Ad Display Market 2012-2016 by To Buy The Copy Of This Report Visit: - bidding -based-ad-display-market-2012-2016 |
| 58 | +14 | | gcpr.de | Through Google's DoubleClick Ad Exchange and real-time bidding bid for the most engaged audiences and ... Real-time bidding (RTB) is the automated process that allows media ... Case Study | DoubleClick Ad Exchange ... |
| 59 | ~ | gogadm.com | real time bidding | GADMReal Time Bidding has caught the imagination, and the spend, of media buyers over the past couple of years... 0 likes Read more. | |
| 61 | -14 | | ukaop.org.uk | Real-time bidding to see fastest growth in UK | News On Digital Real-time bidding to see fastest growth in UK ... a study conducted with research firm IDC suggesting that Real-Time Bidding (RTB) will amount ... |
| 62 | +38 | | appdevelopersalliance.org | Real-Time Bidding Whitepaper — Application Developers AllianceReal-time Bidding : Maximize Mobile Revenue Through Targeted Advertising ..... A 2012 study by Casale Media echoed those concerns of advertisers and ... |